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For the Creatives: 10 Tips for Idea Generation


To my creative types out there, we’ve all spent our fair share of time banging our heads against the wall trying to come up with our next bright idea. Whether it’s for work, personal development, or just because you like a challenge, coming up with new ideas is one of the reasons you get up every morning. If you’re suffering from writer’s block or have fallen into a creative slump, check out these tips to get the juices flowing and get your ideas back on track.

Tip # 1: Look to your past work

“When the future appears dark, look to the past for illumination”. Okay, I’m pretty sure I just made that up, but it holds true. Even though your best work is ahead of you, go back to the past and see what worked and what didn’t. Try and remember the headspace you were in when you thought of one of your best ideas and see if you can return to that moment. Who knows? Lightning may strike twice.

Tip #2: Converse with others

When we’re in creative mode, we tend to isolate ourselves, but sometimes this can drag us into an even darker hole. When I’m trying to think of new ideas, I find it helpful to converse with others. Taking a break from work and having a quick conversation with a coworker or loved one could provide you with that spark of inspiration you need. Whether it’s talking about last night’s game or weekend plans, engage in some healthy dialogue. You never know what’ll come out of it.

Tip #3: Write down your random thoughts

We all get those random thoughts that come to us throughout the day. Well, let me tell you something: they’re not so random. For one reason or another, those thoughts popped into your head, and it’s best to jot them down as they come up. When the time comes, those notes may be of some use.

Tip #4: Throw everything you got at the wall

When you’re brainstorming, remember that there is no such thing as a dumb idea. Throw whatever you have at the wall and see what sticks. Then take a break or work on something else before coming back to it. We can be too hard on ourselves when initially thinking of new ideas. The break allows our minds to forget about it and return with fresh eyes. Some of the best ideas start off as diamonds in the rough.

Tip #5: Collaborate

The life of a creative can be a lonely one, but only if you allow it to be. Just because your work is personal doesn’t mean those around you don’t have their part to play as well. Let others in on your creative process, tell them what you’re thinking, and see what insights they can offer. Sometimes all you need is another perspective to help find that breakthrough you’ve been looking for.

Tip #6: Clear your mind

At times, I’ve found that the best way to think of something great is to not think of anything at all. Constantly trying to formulate new ideas or strategies can put a lot of stress on the brain, which could result in you blowing a gasket, and no one wants that. Utilize whatever techniques you have for clearing your mind whether it be yoga, exercise, or taking a well-timed nap. Hitting the reset button on your brain can clear out the cobwebs, expanding your mind for new ideas to enter.

Tip # 7: Keep six degrees of separation between you and your inspiration

It can be easy to see something and immediately become inspired, but be wary of what influences your ideas. The line between imitation and inspiration is a thin one. Try to keep some space between your ideas and whatever inspired it. If you’re a writer, then perhaps it’s better to turn to another medium for inspiration like art or design, and vice versa. By creating some separation, you can avoid imitating ideas or accidentally plagiarizing them.

Tip #8: Escape those four walls

After a while those four walls you call an office can start to feel like a prison, especially if you’re amid a brainstorming session that doesn’t appear to be going anywhere. When that starts to happen, you only have one option: get out. Find any excuse to leave your home or office. Walk the dog, go grocery shopping, or just sit out on your front porch. Fresh air and a change of scenery can really help get the juices flowing, putting you in a better place for some efficient idea generation.

Tip #9: Get out of your creative comfort zone

Working within your creative parameters and playing to your strengths can be just as stunting as it be can helpful. When coming up with new ideas don’t be afraid to venture into uncharted territory. It’s okay to fumble around with ideas that you’re unused to or inexperienced in. As a creative, you should constantly be challenging yourself and opening your mind to different perspectives and ways of thinking. Get out there and do some research. That can include reading or watching something you normally wouldn’t or taking an online course. Idea generation is all about expanding your scope and looking at things from every possible angle.

Tip #10: Don’t force ideas you don’t like

This one can be hard, especially when there are deadlines involved. Forcing ideas only gives birth to the worst versions of them. Even among the toughest of creative blocks, it’s important to remain confident that you’ll eventually get through it. Don’t allow time constraints or stress and pressure to force out ideas you normally wouldn’t settle for. In the end you’ll only be harming your creativity. Trust the process, give yourself time and sooner or later the ideas will come to you.

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